The FTC works up a sweat over virtual-reality fitness market
Is it illegal for a company to own two related virtual reality games? The Federal Trade Commission (FTC) thinks it is and is now suing Meta, Facebook's parent company, for buying the VR studio Within, best known for the extremely niche game Supernatural. A closer look at the FTC's challenge, however, suggests that the suit was more likely ginned up to get headlines than to foster competition in the rapidly growing VR business.
Meta's purchase of Within is part of their frenetic push to get consumers interested in the so-called 'metaverse,' which allegedly will include tons of VR content sometime in the future.